Why Every Indie Maker Needs a Blog (Not Just Twitter)

Twitter is great for building an audience. But if it's your only platform, you're building on rented land.

Here's why smart indie makers are pairing their Twitter presence with a blog.

You Don't Own Your Twitter Followers

Algorithm changes. Account suspensions. Platform pivots. You have zero control over any of it.

Your blog? That's yours. Your domain, your content, your audience. No one can take it away or throttle your reach overnight.

Tweets Disappear. Blog Posts Compound.

That tweet you spent 20 minutes crafting? It's buried in 48 hours.

A blog post you write today can bring traffic for years. It shows up in Google searches. People find it, share it, link to it. That's compounding growth — something Twitter can't give you.

Long-Form Builds Trust Faster

Twitter is great for hot takes and quick insights. But when someone is deciding whether to buy your product or trust your expertise, they want depth.

A well-written blog post shows you actually know what you're talking about. It's proof of work that a 280-character tweet can't match.

SEO Is Free, Targeted Traffic

People searching "best tools for solopreneurs" or "how to validate a SaaS idea" are actively looking for answers. If your blog post ranks, you get visitors who are already interested in what you're building.

Twitter is push marketing. SEO is pull. You need both.

Your Blog Is Your Home Base

Think of Twitter as the party where you meet people. Your blog is your home where you invite them for a real conversation.

Use Twitter to share ideas and drive traffic. Use your blog to go deeper, capture emails, and convert readers into customers.

But I Don't Have Time to Blog

You don't need to post weekly. One solid post a month is enough to start building your SEO footprint.

Repurpose what you're already doing:

• Turn a Twitter thread into a blog post

• Write up your build-in-public updates

• Document a problem you solved

You're already creating content. A blog just gives it a permanent home.

The Bottom Line

Twitter builds awareness. A blog builds authority and long-term traffic.

The best indie makers do both. They use Twitter to grow their audience and their blog to own it.

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